Effective Date December 15, 2023
Privacy Policy
Welcome to MODECODE, a state-of-the-art AI fashion app. This Privacy Policy explains how MODECODE collects, uses, and discloses your information. Except as described in this Privacy Policy, this Policy applies to our platform, mobile applications, websites, and any other electronic and/or digital products and other services made available by MODECODE. We may provide additional privacy disclosures where we collect information that falls outside the scope of this Privacy Policy. In that case, the additional privacy disclosures will govern how we may process the information you provide at that time.
By using the Services, you are agreeing to the practices described in this Privacy Policy. If you do not agree to the practices described in this Privacy Policy, please do not access or use the Services.
Our Collection Of Information
We collect information about you when you use our Services. The types of information we collect depend on the services and the features you use on the Services. Please note that we need certain types of information to provide the Services to you. If you do not provide us with such information, or if you ask us to delete that information, you may no longer be able to access or use certain Services.
The information we collect may include data you directly provide to us, data we obtain automatically from your interactions with our Services, and data we obtain from other sources.
Information You Provide
We collect the following information directly from you when you use the Services:
Contact Information, including name, phone number, email address, mailing address.
Account Information, including username and one-time access codes.
Financial information, in connection with payment for the Services.
Profile Information, including name, profile image and other personal information shared through the platform account.
User-Generated Content, including images, videos, comments, messages and other information you provide when you interact with us or use the Services, such as content captured through a device camera or images and videos stored on a device which are uploaded to the Services. Users are responsible for all user-generated content and other information they provide through the Services.
Demographic Information such as gender.
Support Information, including information you provide to customer support so that we may resolve your questions regarding the Services.
If you choose to contact us, we may need additional information to fulfill your request or respond to your inquiry.
Information We Automatically Collect
We collect certain information automatically when you use our Services or otherwise interact with us:
Audio, Video, and Text Data: AI-generated photo and video (such as your outfits for each day), a full artificial intelligence-generated collection or sketches, and moodboards with those sketches and images.
Biometric Information: To enable certain features, such as our augmented reality features, we may generate biometric information from your face.
Log Data. When you use the Services, we may collect information such as your Internet Protocol (IP) address and/or domain, the type and version of your Internet browser software and operating system you use, the date, time, and duration of your use of the Services, the specific pages, buttons, images, links, and forms that you access while visiting the Services, the type of device you use to access the Services, and your mobile carrier and/or Internet Service Provider.
Device/Usage Information. We and our third-party service providers, which include ad networks and analytics companies such as Google Analytics, may collect information about the computers or devices (including mobile devices) you use to access the Services. As described further below, we may collect and analyze information including but not limited to (a) browser type; (b) internet service provider or operating system; (c) domain name; (d) access time; (e) referring or exit pages; (f) page views; (g) IP address; (h) unique device identifiers (e.g. IDFA or Android ID); and (i) the type of device that you use. We may also track when and how frequently you access or use the Services, including how you engage with or navigate our websites or mobile applications. This information is also known as “Clickstream Data.” We use this information (including the information collected by our third-party service providers) for analytics (including to determine which portions of the Services are used most frequently and what our users like/do not like), to know when users have accessed the Services from a paid advertiser, an affiliate website, or a strategic partner website, to assist in determining relevant advertising (both on and off the Services), to evaluate the success of our advertising campaigns, and as otherwise described in this Policy.
Location Information. When you use the Services, we may collect your general geographic location based on IP address.
We and our third-party partners use cookies and related technologies to collect information automatically, for more information and any choices you may have in relation to cookies, please refer to the Cookies and Related Technologies section below.
Information We Collect From Other Sources And Third Parties
We also obtain information about you from other sources, which we often combine with information we collect either automatically or directly from you. We receive the same categories of personal information as described above from the following sources and third parties:
Single Sign-On: We allow users to sign on to our platform through certain third-party accounts the user maintains. When you use single sign-on services to access our platform, we do not receive your login credentials for the relevant third-party service. Instead, we receive tokens from the single sign-on service to help identify you in our system (such as by your username) and confirm you successfully authenticated with the single sign-on services. This information allows us to more easily provide you access to our platform.
App Stores: We may also receive information about you from app stores, such as when you subscribe to the Services.
Other Services: When you interact with the Services through other social media networks or services, such as when you follow us or share our content on other social networks, we may receive some information about you that you permit the social network to share with third parties. The data we receive is dependent upon your privacy settings with the social network. You should always review and, if necessary, adjust your privacy settings on third-party websites and platforms before sharing information and/or linking or connecting them to our the Services.
Advertisers, Influencers and Publishers: We engage in advertising both on our platform and through third-party services. Advertisers, influencers, and publishers may share information with us in connection with our advertising efforts. For example, we may obtain information about whether an advertisement on our platform led to a successful engagement between an individual and a third-party advertiser.
Service Providers: Our service providers, such as analytics and certain marketing providers, perform services on our behalf and collect information about you and often share some or all of this information with us. For example, we receive information you submit in response to requests for feedback to our feedback providers.
Information Providers: We may from time to time obtain information from third-party information providers to correct or supplement information we collect about you. For example, we may obtain updated contact information from third-party information providers to reconnect with an individual.
Publicly Available Sources: We may collect information about you that we do not otherwise have, such as contact information, from publicly available sources. We use this information to contact you, to send advertising or promotional materials, or to personalize the Services and to better understand the demographics of individuals with whom we interact.
How We Use Information
We use the information we collect to:
Provide the Services.
Manage our organization and its day-to-day operations.
Communicate with you, including via email, phone, text message, push notification, and social media.
Solicit feedback about the Services.
Address inquiries or complaints made by or about you in connection with the Services.
Market the Services, including through email, phone, text message, social media and through the use of user-generated content as part of our advertising and marketing campaigns.
Administer, improve and personalize the Services, including by recognizing you and remembering your information when you return to the Services.
Develop, operate, improve, maintain, protect and provide the features and functionality of the Services, including to train our artificial intelligence/machine learning models and for our augmented reality features.
Create and maintain accounts for you.
Identify and analyze how you use the Services.
Infer additional information about you from the use of the Services, such as your interests.
Conduct research and analytics on our user base and our Services, including to better understand the demographics of our users.
Improve and customize the Services and other service offerings to address the needs and interests of our user base and other individuals we interact with.
Test, enhance, update, and monitor the Services, or diagnose or fix technology problems.
Help maintain and enhance the safety, security and integrity of our property, platform, the Services, technology assets, business, employees, third parties, and members of the public.
Defend, protect, or enforce our rights or applicable contracts and agreements.
Prevent, detect, investigate, and respond to fraud, unauthorized access/use of the Services, breaches of terms and policies, unlawful or criminal activity, or other wrongful behavior.
Comply with legal obligations or as permitted by law.
We may also aggregate and/or de-identify information collected through the Services. We may use and disclose de-identified or aggregated data for any purpose, including without limitation for research and marketing purposes.
When We Disclose Information
We disclose your information in the following ways:
To Other Users and the General Public: As part of the Services, we provide our users with the ability to share their information with other users and the general public. We share information you designate for sharing based on the applicable user privacy settings and intended recipients. Keep in mind that the users who view your user-generated content can always reshare or redistribute the content both on and off the platform or save or copy the content outside of the platform. By publicly posting content on the Services, you are directing us to disclose that information as broadly as possible and directing those accessing the content to do the same. This content may remain even after you terminate your Account. Please consider the sensitivity of any information you disclose, and if you do not wish to disclose your content, please adjust your privacy settings.
To Our Affiliates: We may disclose your information with our affiliates, subsidiaries, or parent companies and any subsidiaries they own, particularly when we collaborate in providing the Services.
To Marketing Partners: We coordinate and disclose information with our marketing partners to advertise and communicate with you about the Services.
To Third Parties. We may also disclose your information collected through our platform to third parties for their own business and commercial purposes, including for the purpose of enhancing their services, training their algorithms, and marketing third-party products or services to users.
To Service Providers: We engage other third parties to perform certain functions on our behalf in connection with the uses of your information described in the how we use information section above. Depending on the function of the third party serves, the service provider may process your information on our behalf or have access to your information while performing functions on our behalf.
To Comply with Legal Obligations and Rights: We may disclose your information to third parties, such as legal advisors and law enforcement, in connection with the establishment, exercise, or defense of legal claims; to comply with laws or to respond to lawful requests and legal process; to protect the rights and property of us, our agents, customers, and others, including to enforce our agreements, policies, and Terms of Use; to detect, suppress, or prevent fraud; to reduce credit risk and collect debts owed to us; to protect the health and safety of us, our customers, or any person; or· as otherwise required by applicable law.
With Consent or Direction: We may disclose your information to certain other third parties or publicly with your consent or direction.
Cookies And Related Technologies
We and our third-party partners and providers may use (i) cookies or small data files that are stored on an individual’s computer and (ii) other, similar technologies, such as web beacons, pixels, embedded scripts, location-identifying technologies, and logging technologies (collectively, “cookies”) to automatically collect certain information when an individual visits or interacts with the Services. For example, the Services use these technologies to automatically collect analytics and usage information so we can conduct analytics and deliver personalized advertising. We may also embed web beacons, tags, and pixels in the emails we send to you to help us understand how you interact with those messages, such as whether and when you opened an email or clicked on any content within the email. Our mobile applications may use software development kits (“SDKs”) to help us understand how you interact with the applications and collect certain information about the device and network you use to access the application.
If you would prefer not to accept cookies, most browsers will allow you to: (i) change browser settings to notify the individual when they receive a cookie, which lets the individual choose whether or not to accept it; (ii) disable existing cookies; or (iii) set the browser to automatically reject cookies. Please note that doing so may negatively impact your experience using our online services, as some features and offerings may not work properly or at all. Depending on the individual’s device and operating system, the individual may not be able to delete or block all cookies. In addition, if the individual wants to reject cookies across all their browsers and devices, the individual will need to do so on each browser on each device the individual actively uses. The individual may also set their email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether the individual has accessed our email and performed certain functions with it.
Analytics
We may use third-party web analytics services on the Services, such as those of Google Analytics. These service providers use the sort of technology described in the “cookies and related technologies” section above to help us analyze how users use the Services, including by noting the third-party website from which you arrive. The information collected by the technology will be disclosed to or collected directly by these service providers, who use the information to evaluate your use of the Services. We also use Google Analytics for certain purposes related to advertising, as described below. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-Out Browser Add-on.
Updates To This Privacy Policy
We will update this Privacy Policy from time to time. When we make changes to this Privacy Policy, we will change the "Effective Date" date at the beginning of this Privacy Policy. If we make material changes to this Privacy Policy, we will notify you by email to your registered email address, by prominent posting on this website or our online services, or through other appropriate communication channels, as required by law. All changes shall be effective from the date of publication unless otherwise provided.
Contact Us
If you have any questions or requests in connection with this Privacy Policy or other privacy-related matters, or to contact our data protection officer, please send an email to legal@modecode.ai.